Call it neuromarketing. Call it behavioral economics. You can even call it Jedi mind tricks. But, whatever you call it, brain science and marketing go hand-in-hand. Neuromarketing can increase your website's conversion rates by using specific cognitive biases, and connecting your visitor's brain to the design and content. It sounds like rocket science, but don't worry, any marketer can do it!

In this PRO seminar, we'll reveal the secrets of marketing masters and provide you with neuromarketing tactics applicable to the relationship between the brain, behavior, and marketing on the web. We'll share research, case studies, and specific neuromarketing tactics that any brand can use to better connect with their customers—including the use of social proof, psychological anchoring, and how to tap into cognitive biases in your writing.