Today's dose of must-know knowledge.  |  Trouble viewing? View in browser.
advertisement
Advertisement
In This Issue
+ How-To: Nine Tips for Building a Solid Mobile Website
+ PRO Seminar: Rethinking the CMO Role to Deliver Increased Value
+ Survey Says: Dissecting Social Media Buzz on Controversial Topics
+ Quick Take: Five Critical Elements in a Successful PPC Campaign
+ My View: The Blessing and Curse of 'Stravafication'
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Competitive marketing & advertising insights, analysis, and alerts. Uncover hidden opportunities and threats, capture a 360 degree your competitors’ strategies in real-time, and more. Try it for FREE today and receive complete access.
How-To Nine Tips for Building a Solid Mobile Website
By Lakshmi Harikumar
Grab a smartphone. Key in your website/blog URL. If what you see is jumbled or distorted, you are likely losing tons of traffic—and conversions. Now that your audiences are mobile, is your website? Read More
How-To Image
share Twitter Facebook LinkedIn
PRO PRO Seminar: Rethinking the CMO Role to Deliver Increased Value
You'll discover actionable tips for gaining support from senior Marketing leadership; you'll learn how to keep Marketing relevant, connected in the C-suite, and engaged with customers; and you'll learn how to prepare yourself for advancement with hands-on experience. Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  Get the inside scoop on what works (and what doesn't) in today's marketing campaigns. Learn to make your campaigns stand out and inspire action in MarketingProfs University: Campaign Planning & Management. Save $200 when you use code WOWFACTOR.
Survey Says
Dissecting Social Media Buzz on Controversial Topics
Not all social media conversations, particular those related to controversial health topics, are legitimate or authentic, according to a study that explores the nature of viral conversations around three controversial topics: high-fructose corn syrup (HFCS), foods containing genetically modified organisms (GMOs), and vaccinations. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
Quick Take
Five Critical Elements in a Successful PPC Campaign
Unless wisely planned and well implemented, PPC campaigns can be costly. You'll easily waste time and money on ads and landing pages that don't perform. To optimize the ROI of your PPC spending, focus on these five key areas. Read More
share Twitter Facebook LinkedIn
advertisement
Advertisement
My View The Blessing and Curse of 'Stravafication'
By Kevin Labick
Strava is a social fitness application that lets you track your rides and runs on your smartphone. You get a ton of data—which is both a blessing and a curse. Kinda like marketing data... Read More
Author Name
share Twitter Facebook LinkedIn
Oct 16
FREE Seminar—How to Create Great Webinars
Oct 18
PRO Seminar—Rethinking the CMO Role to Deliver Increased Value
Oct 23
FREE Seminar—The Business of Awesome: How to Make Your Business Boom
Oct 23
FREE Seminar—Get Started with Account-Based Marketing: Build the Perfect Target Account List
Oct 25
PRO Seminar—How to Successfully Break the "Rules" of Email Marketing and Get Better Results
Nov 1
MarketingProfs University—Campaign Planning and Management save $200 with code WOWFACTOR
Nov 9
Virtual Conference—Mobile Marketing: Are you up to speed? sign up for free!
 
advertisement
Advertisement