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In This Issue
+ How-To: Help Guest Writers Contribute Great Content for Your Company Blog
+ #SocialSkim: A Social Nobel, Facebook Stickers, a Twitter-Rich Bing, and More!
+ PRO Online Toolkit: Create High-Performance Landing Pages
+ Survey Says: The Disconnect Between Marketers and IT Buyers
+ My View: Big Data Is Shaking Up Old-School Affiliate Marketing
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Advertisement  New Forrester StudyThe Road to Cross-Channel Maturity—finds that marketers in this new era of cross-channel marketing have vast room for improvement integrating data sources, adopting data management technologies, and adapting organizational structures conducive to cross-channel success.
How-To Four Ways to Help Guest Writers Contribute Great Content for Your Company Blog
By Lisa Kasanicky
A company's blog is no longer the voice of one person. It's the voice of many telling the story of your brand. How can you keep your blog current and on message using guest contributors? Start with these fundamentals. Read More
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PRO Online Toolkit: Create High-Performance Landing Pages
This online service offers a step-by-step blueprint for creating landing page experiences that boost conversions. It will help you determine landing page goals, set targets, segment your audience, select the best page format for achieving your goals, and measure your post-click results. Read More
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Advertisement  New Forrester StudyThe Road to Cross-Channel Maturity—finds that marketers in this new era of cross-channel marketing have vast room for improvement integrating data sources, adopting data management technologies, and adapting organizational structures conducive to cross-channel success.
Survey Says
The Disconnect Between Marketers and IT Buyers
By Ayaz Nanji
Technology marketers are increasingly focused on one-sided content tactics even though IT buyers remain heavily dependent on community-driven information to make purchasing decisions, according to a Spiceworks report. Read More
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Quick Take
#SocialSkim: A Social Nobel, Facebook Stickers, a Twitter-Rich Bing, and More!
By Angela Natividad
Get the latest on the Nobel Peace Prize winners, Facebook Stickers, improving your Pinterest SEO, and an exhilaratingly scary South Korean guerrilla stunt. Skim it to take a social leap! Read More
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My View Big Data Is Shaking Up Old-School Affiliate Marketing
By Per Pettersen
Big Data is changing affiliate marketing—for the better. Read More
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Oct 21
FREE Seminar—How to Win Friends and Increase Profits With Killer Dashboard Design
Oct 23
PRO Seminar—H2H: Learn to Speak Human, Share Human, and Market Human
Oct 28
FREE Seminar—5 Power Skills to Boost Your Personal Influence
Nov 6
PRO Seminar—How to Create Visual Content That Drives Traffic and Gets Shared
Nov 14
Virtual ConferenceThe Mobile Revolution 3 online sessions—FREE!
Dec 4
MarketingProfs University—Email Marketing Master Course
 
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