Today's dose of must-know knowledge.  |  Trouble viewing? View in browser.
advertisement
Advertisement
In This Issue
+ How-To: Four Metrics to Track During Your Next Virtual Event
+ #SocialSkim: Ello Ad Ban, Facebook vs. YouTube, Tumblr Autoplay Ads, More!
+ PRO: Online Tool: Social Media Campaign Planning
+ Survey Says: Top 20 Halloween Costumes by Paid Search Spend
+ My View: Eulogy for a Blog
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Struggling with email marketing? Tired of sending the same old tired campaigns? Then check out our Email Marketing Master Course starting December 4! Through 10 classes, you'll learn how to revitalize your email marketing program. Save $200 when you use code EMAILMASTER.
How-To Four Metrics to Track During Your Next Virtual Event
By Eric Vidal
Attendance alone does not determine an online event's success. These four types of metrics will help you measure overall effectiveness and success before, during, and after your next virtual event. Read More
How-To Image
share Twitter Facebook LinkedIn
PRO Online Tool: Social Media Campaign Planning
Through eight simple and well-defined steps, this Social Media Marketing SmartTool will provide you with critical tips for planning, executing, measuring, and optimizing social media programs to meet your business objectives. Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  What's better than marketing smarts? Marketing smarts on sale. Use code OCTOBER and save $100 (regularly $279!) when you go PRO. You'll gain access to more than 7,000 marketing resources (how-to guides, 10-minute video tutorials, articles, online seminars, toolkits, and more) that are sure to get you out of a marketing pinch.
Survey Says
Top 20 Halloween Costumes by Paid Search Spend
By Ayaz Nanji
Nearly one-third (31%) of all paid search spend by marketers on Halloween costumes went to Disney-owned character keywords, according to a recent report from AdGooroo. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
Quick Take
#SocialSkim: Ello Ad Ban, Facebook vs. YouTube, Tumblr Autoplay Ads, Taco Bell Blacks Out, More!
By Angela Natividad
Get the skim on Ello's self-imposed ad ban and Taco Bell's attention-grabbing social wipeout. You'll also see how YouTube video shares stack up against native videos on Facebook (not well), and find new ad offerings on Tumblr and Snapchat. Skim for the social score. Read More
share Twitter Facebook LinkedIn
advertisement
Advertisement
My View Eulogy for a Blog
By Barry Feldman
Let us pay our respects to the dearly departed business blog. Read More
Author Name
share Twitter Facebook LinkedIn
Nov 4
 FREE Seminar—Five Strategies to Increase Event ROI
Nov 6
 PRO Seminar—How to Create Visual Content That Gets Shared and Drives Traffic
Nov 13
 PRO Seminar—How to Lead the Mindful Marketing Revolution
Nov 14
 Virtual Conference—The Mobile Revolution 3 online sessions—FREE!
Dec 4
 MarketingProfs University—Email Marketing Master Course
 
advertisement
Advertisement