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In This Issue
+ How-To: Use QR Codes so You Aren't Thrown Away After Tradeshows
+ PRO Take 10: How Everything You Learned About Motivation Is Wrong
+ Survey Says: Local Business Marketing—Daily Deals Up
+ Quick Take: The Importance of Quality Content to Search Optimization
+ My View: Five Not-So-Practical Uses for Your Can O' Smarts Putty
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Advertisement  Leadership Programs at HBS
In this book chapter from Being the Boss, Professor Linda Hill discusses the paradoxes confronting managers and helps you manage yourself, network, and team. Learn more about being the boss from Hill and other renowned faculty at Harvard Business School Executive Education.
How-To Use QR Codes so You Don't Get Thrown Away After Tradeshows
By Sarah Baker
Want to leave a lasting impact on tradeshow attendees? Go mobile. Learn three ways to maximize your tradeshow success using QR codes—and five key considerations for using them most effectively. Read More
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PRO Take 10 Author Series: How Everything You Learned About Motivation Is Wrong—How to Do It Right
Get quick marketing insights you can put into action today with our Take 10 Author Series. This webcast with Daniel H. Pink covers what really motivates people from his New York Times #1 best-selling book, Drive: The Surprising Truth About What Motivates Us, plus exclusive tips he saved just for us. Read More
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Survey Says
Local Business Marketing: Daily Deals Up; Facebook Ads Slowing
Group deals are gaining popularity among local businesses: Nearly 12% of surveyed local merchants say they have offered a group-deal promotion, up 33% (3 percentage points) from the 9% who said so in June 2011. Read More
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Quick Take
The Importance of Quality Content to Search Optimization
Is your content sabotaging your SEO success? With the rise of content marketing and the ease of online publishing, companies may well be churning out content of questionable quality—not worth their prospects' time and damaging to their website's reputation. Read More
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My View Five Not-So-Practical Uses for Your Can O' Smarts Putty
By Corey O'Loughlin
Breaking news: If you renew your MarketingProfs PRO membership today (or before 12/24/11), you'll get two extra months of membership and a can of our incredible product, Can O' Smarts—a must-have tool for modern marketers. Read More
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@danavan How to Sell Without Sounding Like a Salesman https:////dlvr.it/107KQY
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Forum Today's Question
By tmakoala 12/12/2011 at 5:56 AM
What are some ways to get more people to attend a flea market now that vendors are complaining about the foot flow? Go To Question
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Dec 15
 PRO Seminar—Reduce Barriers and Make it Easy for Customers to Buy with Kristin Zhivago
Jan 12-25
 MarketingProfs University LIVE—Marketing Your Small Business save $200 with code SMALLBIZ
Jan 26
 PRO Seminar—How to Apply Motivation 3.0 to Drive Customer Action with Dan Pink
Feb 9-23
 MarketingProfs University LIVE—Social Media Marketing save $200 with code FASTTRACK
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 Digital Marketing World—Content Marketing register for our FREE online conference
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