MarketingProfs Today: Turmoil Ahead for Digital | Video, Social Trends | Agencies and Content

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In this issue

1.	How-To: Turmoil Ahead: The Future of Net Neutrality, Publishing, and Digital Marketing
2.	Quick Take: Seven Video and Social Media Marketing Calculations for 2017
3.	PRO Today's Live Seminar: Fix Your Funnel: 15 Things to Remove From Your Site NOW
4.	Survey Says: Agencies and Content Marketing: Predictions, Trends, and Challenges
5.	Infographic: How Marketers Can Use Technology to Excel at Personalization

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How-To

Turmoil Ahead: The Future of Net Neutrality, Publishing, and Digital Marketing

By Rahul Agaskar

In 2017, marketers will be at the mercy of politics. Net Neutrality, a pillar of Cloud-based content, apps, and services, faces extinction. If the Web becomes a pay-for-performance utility, Cloud-based marketing strategies could become prohibitively expensive. Read More

FOR PRO Members

Today's Live Seminar: Fix Your Funnel: 15 Things to Remove From Your Site Immediately

You’ll learn why you need to run (not walk) to your content management system and make immediate changes for the good of your lead funnel. You'll discover what you should add or remove from your site—to fix the top, middle, and bottom of your funnel—so you can increase traffic ASAP! Read More

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Survey Says

Agencies and Content Marketing: Predictions, Trends, and Challenges

By Ayaz Nanji

Most marketing agencies say content will become more important to their clients over time, according to recent research from CopyPress. Read More

Quick Take

Seven Video and Social Media Marketing Calculations for 2017

By Tom More

Mark Zuckerberg said at the end of 2015 that we would be in the "Golden Age of Video" for some five years. So... it's not over yet, and business owners' and marketers' growing access to video will only further the shift in our social feeds in 2017. Read More

AT-A-GLANCE

How Marketers Can Use Technology to Excel at Personalization [Infographic]

By Laura Forer

New technologies, combined with Big Data, have made personalization more doable than ever—and customers now expect customized communication. If you're not personalizing, you're missing out. Read More

event calendar

Feb 2	PRO Seminar—Fix Your Funnel: 15 Things to Remove From Your Site Immediately
Feb 7	FREE Seminar—Webinar & Chill: How to Use Online Events to Build Lasting Relationships
Feb 9	PRO Seminar—How to Create a Customer-Centric Product Message
Feb 10	Virtual Conference—Content Marketing \| 3 online sessions *FREE!*
Feb 23	PRO Seminar—Five Steps to Jump-Start Your Account-Based Marketing Program
Mar 2	MarketingProfs University—Marketing Project Management Essentials
Oct 3-6	B2B Marketing Forum—Save $800 when you register by February 15

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