Today's dose of must-know knowledge.  |  Trouble viewing? View in browser.
advertisement
Advertisement
In This Issue
+ How-To: Are You Doing Email Wrong? Just Four Steps to Increase Sales
+ Survey Says: CMOs Bullish on Economy, Struggling With Social Measurement
+ PRO NEW Take 10: Set Expectations for Your Outbound Telemarketing
+ Infographic: A Snapshot of Small Businesses on LinkedIn
+ My View: The Eight Touchpoints of a Customer's Consideration Phase
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  E-mails that don't suck? Get our free report: 5 tips for creating e-mails that IT pros will actually read. It’s full of tips and tricks from what layouts work best to which day to hit send. Get it now!
How-To Are You Doing Email Wrong? Just Four Steps to Increase Sales
By Joy Gendusa
Effective follow-up equals more sales, yet most businesses do not follow up enough with prospects. Drip email marketing allows you to easily follow up as much as you want via automated emails. Read More
How-To Image
share Twitter Facebook LinkedIn
PRO NEW! Take 10: Set Expectations for Your Outbound Telemarketing Program
"If I invest X, what revenue can I expect to see and when will I see it?" You'll learn how to answer that question and more, including "What response rates do I need to reach my goal?" and "How can I ensure the lead generation campaign is a fiscally sound decision?" Join us to improve your telemarketing in just 10 minutes! Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  Before hitting send on your next e-mail campaign, take 5 minutes and read our 5 tips for creating e-mails that your tech audience will love. Download now!
Survey Says
CMOs Bullish on US Economy, Struggling With Social Measurement
By Ayaz Nanji
Marketing executives' confidence in the economy of the United States is at a five-year high, according to recent data from the CMO Survey. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
Quick Take
A Snapshot of Small Businesses on LinkedIn [Infographic]
By Verónica Maria Jarski
What does the world of small business look like through the lens of LinkedIn? The following infographic offers a snapshot of small businesses on LinkedIn and the topics that interest them. Read More
share Twitter Facebook LinkedIn
advertisement
Advertisement
My View The Eight Touchpoints of a Customer's Consideration Phase
By Alex Gonzalez
Learn about the eight social touchpoints that contribute to your customers' decision-making process. Read More
Author Name
share Twitter Facebook LinkedIn
Feb 27
 PRO Seminar—The Chemistry of the Landing Page
Mar 4
 FREE Seminar—Five Tips for Solving Today's Multichannel B2B Challenges
Mar 6
 PRO Seminar—Using Google Analytics' Secret Data to Improve Search and Social Campaigns
Mar 11
 FREE Seminar—Making Big Data Smaller
Mar 14
 Virtual Conference—Video Marketing: A Blueprint for 2014 3 online sessions—FREE!
Apr 10
 MarketingProfs University—Marketing Measurement & Analytics Use code MEASURE to save $200
Oct 9-10
 B2B Forum 2014—Boston, MA Earliest Bird gets the worm: register today and save $600!
 
advertisement
Advertisement