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In This Issue
+ How-To: Four Keyword Research Mistakes to Avoid at All Costs
+ PRO: Growing & Engaging Your Subscribers, Fans, and Followers
+ Survey Says: SMBs Missing Email List-Building Opportunities
+ Quick Take: Five Tips for Building Brand Fidelity With Tumblr
+ My View: How to Deliver Your Sales Pitch So Folks Listen
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How-To Four Keyword Research Mistakes to Avoid at All Costs
By Lior Levin
If you are serious about the words "sales," "profit," and "conversions," you must master keyword research. Learn four common pitfalls marketers make when selecting keywords—and how to avoid them. Read More
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PRO PRO Seminar: Growing & Engaging Your Subscribers, Fans, and Followers
Join us this Thursday for a special PRO seminar and the kickoff to MarketingProfs University's Social Media Marketing Fast Track. You'll learn how to effectively grow your fans, followers, and subscribers with integrated social media and email marketing. Read More
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Survey Says
SMBs Missing Email List-Building Opportunities
Most small- to mid-sized businesses have mastered the basics of organic email list-building, making use of Web-based sign-up forms and offering incentives to encourage subscriptions. But fewer than half use any type of email-to-social collaboration, limiting the potential of cross-channel marketing. Read More
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Quick Take
Five Tips for Building Brand Fidelity With Tumblr
Tumblr has become a go-to spot for building social presence, and it could be the engine that boosts your social growth in 2012. Here is a step-by-step breakdown of how to get up and tumbling in no time. Read More
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My View How to Deliver Your Sales Pitch So Folks Listen
By Sarika Periwal
To be a successful salesperson, you need impeccable communication skills. Since we aren't born with such skills, I've compiled a few key pointers to keep in mind the next time you deliver a sales pitch. Read More
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@DaveCharest How to Regularly Post to Your Facebook Page (Without Annoying the $#!* Out of Your Fans) https:////conta.cc/zfHlEI - My latest!
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Forum Today's Question
By jane_krindel_88 2/3/2012 at 12:03 PM
I am a manager at a staffing agency. How can I find more employers to hire those seeking work via my company? Go To Question
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