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In This Issue
+ How-To: Avoid Website (and Customer) Disasters
+ PRO Take 10: Three Ways to Outsmart Your Biggest Competitors
+ Survey Says: Couponing—125 Years Old, American as Apple Pie
+ Quick Take: A Personal Touch—Automated Lead Nurturing Programs
+ My View: Free Friday—B2B Social Media Power Hour
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Advertisement  91% of today’s online adults use social media regularly. Pre-order the 2012 Digital Marketer Report to get your hands on top digital trends today!
How-To How to Avoid Website (and Customer) Disasters
By James Sivis
We've seen too many high-profile calamities of websites going down in a major way. It's painful to watch, and it must be painful to experience. Though online disasters can happen to anyone, you can take steps to avoid them. Read More
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PRO Take 10: Three Ways to Outsmart Your Biggest Competitors
Your competition may be bigger, but bigger isn't always better. Use the positive aspects of being a small company to topple the competition and seize more business for yourself. In just 10 minutes, learn the three best ways to outsmart your competition. Read More
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Advertisement  Stuck in a creative rut? Need to give your writing a much needed boost? Our newest MarketingProfs University course, Marketing Writing Bootcamp, broadcasts live from May 10-23 with recordings available for a year. Learn effective writing tactics from the pros and save $200 when you use code WORDS.
Survey Says
Couponing: 125 Years Old, American as Apple Pie
Americans still love couponing—now a 125-year-old tradition in the US: Fully 70% of surveyed women say that saving money with coupons is as American as apple pie. Moreover, without a coupon in hand, 49% of women say, they would not buy dinner out. Read More
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Quick Take
The Personal Touch of an Automated Lead Nurturing Program
For website visitors to become customers, they need to know what you do, like what they see, and trust you to deliver on your promise. Learn how automated lead nurturing programs can effectively shepherd your prospects through the buying-decision process. Read More
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My View Free Friday: Three Mighty Speakers, One B2B Social Media Power Hour
By Verónica Maria Jarski
On this Free Friday, MarketingProfs is inviting you to the B2B Social Media Power Hour on demand. Enjoy 60 minutes packed with information from three mighty speakers who'll help you build a successful social marketing program. Read More
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@dustindetorres Grande Guide to B2B Content Marketing https:////lnkd.in/f-t6ux
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Forum Today's Question
By jasminejames911 3/15/2012 at 12:06 AM
I need ideas on how to market a coffee machine. Any suggestions? Go To Question
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Mar 15-28
 MarketingProfs University LIVE—Email Master Course
Mar 22
 PRO Seminar—Turning Social Referrals Into Measurable Business Results
Mar 29-30
 SocialTech 2012—Seattle, WA fewer than 5 seats left, register today to secure yours!
Apr 12-26
 MarketingProfs University LIVE—Websites That Work save $200 with code WORKIT
Apr 19
 PRO Seminar—How Sharing and Collaboration Can Benefit Marketers in a Connected Age
June 8
 Social Media Virtual Conference—3 Great Social Media Sessions sign up for free
 
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