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MarketingProfs
Mar 21, 2017 Vol. 16, No. 55
In this issue
1. How-To: Five Ways to Drive Engagement and Sales With Tradeshow Marketing
2. Marketing Video: SEO Basics and Quick Tips
3.  PRO  Take 10: How to Avoid Spamtraps
4. Survey Says: How Much Instagram Influencers Charge to Post Sponsored Content
5. Infographic: Is AI Right for Your Business? Implementing AI and Machine Learning
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How-To
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Five Ways to Drive Engagement and Sales With Tradeshow Marketing
By Katie Price
Tradeshows and in-person events are powerful marketing tactics. Read on to learn what to do before, during, and after a tradeshow to drive engagement and sales. Read More
Video
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Marketing Video: SEO Basics and Quick Tips
By Shannon Matthews
For marketers, publishing content on their company website and guest pieces on others is a priority. But for that content to be found online, it needs to be optimized for search engines. So... here are some SEO quick tips. Read More
FOR  PRO  Members
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Take 10: How to Avoid Spamtraps
In just 10 minutes, we'll share an overview of the incredibly dangerous power of these innocent-looking email addresses. You'll learn what spamtraps are, what they look like, why they exist, and how they may have ended up in your email list. You'll understand the risks of traps, and you'll learn how to respond to them. Read More
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Survey Says
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How Much Instagram Influencers Charge to Post Sponsored Content
By Ayaz Nanji
Influencers charge $271, on average, to share a sponsored post on Instagram, but the average cost varies significantly by industry, according to recent research from Influence.co. Read More
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AT-A-GLANCE
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Is Artificial Intelligence Right for Your Business? Implementing AI and Machine Learning [Infographic]
By Laura Forer
Robots haven't taken over yet, but the use of artificial intelligence apps and machine learning is growing. Check out this infographic to see which tasks are good candidates for AI implementation and how you might use AI in your organization. Read More

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