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MarketingProfs
Mar 27, 2015 Vol. 14, No. 59
In this issue
1. How-To: 10 Ways to Improve Shopping Cart Conversions
2. #SocialSkim: How Facebook's F8 Conference Affects You, Plus This Week's Roundup
3.  PRO  Online Toolkit: Create High-Performance Landing Pages
4. Survey Says: How Millennials Consume News
5. My View: The B2B Customer Journey Is Beginning to Look a Lot Like the B2C Version
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How-To
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10 Ways to Improve Shopping Cart Conversions
After your website visitors arrive at your online shopping cart, it's simply a shame if your cart then fails you by not helping you achieve the conversion. Read More
FOR  PRO  Members
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Online Toolkit: Create High-Performance Landing Pages
This step-by-step online blueprint will help you create landing pages that boost conversions. It will help you determine landing page goals, set targets, segment your audience, select the best page format for achieving your goals, and measure your post-click results. Read More
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Advertisement  Win more business and out-market your competition by optimizing your retargeting strategies to potential customers. Learn 5 Facebook and web retargeting best practices to maximize ROI when competition is at its highest, plus how to drive new business with partner retargeting. Download Now.
 
Survey Says
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How Millennials Consume News
By Ayaz Nanji
Some 82% of millennials say they get at least half of their news from online sources, according to a recent report from the Media Insight Project. Read More
Quick Take
#SocialSkim: How Facebook's F8 Conference Affects You, Plus More Stories in This Week's Roundup
By Angela Natividad
Get the skinny on how Facebook's plans will change your relationship to your phone. Also, Instagram's latest collage app and Twitter live videos. And that's just the tip of the iceberg. Skim to stay ahead. Read More
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My View
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The B2B Customer Journey Is Beginning to Look a Lot Like the B2C Version
By Ryan Johnson
B2B marketing and B2B customer journeys are becoming more like their B2C counterparts. Here's how they're changing. Read More
 
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