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In This Issue
+ How-To: Content Management Essentials: Strategy and Reuse
+ #SocialSkim: Facebook & Oculus, Twitter Photo Tags & Collages, The Office
+ PRO Online Tool: Social Media Campaign Planning
+ Survey Says: Most Marketing and Ad Execs Work Some Weekends
+ My View: Four Reasons We Need a New Presentations Medium
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Advertisement  Unlock the latest digital marketing insights. Identify your best customers, find more of them and engage them across all channels. The 2014 Digital Marketer Report will guide you on this path to becoming a true cross-channel marketing mastermind. Download The 2014 Digital Marketer Report
How-To Content Management Essentials: Strategy and Reuse
By Ford Kanzler
Content development has many facets. Two that are often ignored are content strategy and the reuse of content. Read More
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PRO Online Tool: Social Media Campaign Planning
Through eight simple and well-defined steps, this Social Media Marketing SmartTool will provide you with critical tips for planning, executing, measuring, and optimizing social media programs to meet your business objectives. Read More
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Advertisement  Become a cross-channel marketing mastermind. Did you know that 80% of marketers plan to run cross-channel marketing campaigns in 2014 and half will integrate four or more channels? Learn how to pinpoint your best customers and engage them across channels. Download The 2014 Digital Marketer Report
Survey Says
Most Marketing and Advertising Executives Work Some Weekends
By Ayaz Nanji
Most marketing and advertising executives (62%) bring work home at least one weekend a month, according to a recent report from The Creative Group. Read More
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Quick Take
#SocialSkim: Facebook and Oculus, Twitter Photo Tagging and Collages, The Office Time Machine
By Angela Natividad
Facebook buys Oculus, and the crowd cheers (or does it?)! Twitter enables photo collaging and tagging. And one powerful project takes you back in time... via The Office. It's all in this week's #Socialskim! Read More
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My View Four Reasons We Need a New Presentations Medium
By Nancy Duarte
Presenters are packing their slides with information, then distributing them as documents or directly presenting them as is—and boring audiences to tears. Presenters should instead use a new medium: the slidedoc. Read More
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