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In This Issue
+ How-To: Let's Make a Deal on Daily Deals
+ Podcast: If We Humanize Business, Can We Escape the Matrix?
+ PRO: The 25 E's of E-Book Marketing
+ Survey Says: B2B Brands Trail B2C in Social Media Monitoring
+ Quick Take: Is Public Speaking Part of Your Marketing Mix?
+ My View: Seven Fundraising Secrets for Nonprofits Revealed!
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Advertisement  Turn those numbers into actionable insights! Whether you're looking for customers or optimizing your website, learn how to use visual analytics to see and understand your data—and improve your marketing programs. Jim Sterne explains on June 12 at Unleashing Your Inner Analyst. Register now (free).
How-To Let's Make a Deal on Daily Deals
By Bertrand Van Overschelde
The popularity of daily deals shows no signs of abating. But how can you ensure your deals effectively appeal to subscribers? Learn examples of daily deals strategies that work wonders—and those that flop. Read More
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Podcast If We Humanize Business, Can We Escape the Matrix? Maddie Grant Guests on Marketing Smarts [Podcast]
By Matthew Grant
In this week's episode of Marketing Smarts, author Maddie Grant explains why the new world of communication afforded by social media requires that organizations shed their mechanistic perspective—and become more human. Read More
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PRO New: The 25 E's of E-Book Marketing
Like Neil Patrick Harris's acting career, e-books are back—and better than ever. Learn how to capitalize on the e-book trend by maximizing engagement, loyalty, and advocacy. This 31-page guide shows you how to create an engaging, interactive, and lucrative e-book. Read More
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Advertisement  80 million Americans ages 12 and older have a cell phone that can send and receive emails. Are you connecting with the On the Go consumer? Register for our mobile webinar today.
Survey Says
B2B Brands Trail B2C in Social Media Monitoring, Follow-Up
Many B2B businesses are ignoring the consumer insights that social media can provide. Only 49% of surveyed B2B brands track what consumers are saying about them via social channels, compared with 78% of B2C companies that do so. Read More
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Quick Take
Is Public Speaking Part of Your Marketing Mix?
You've got a strong marketing mix—but does it include public speaking? Public speaking is a powerful way to get your message to key influencers and decision-makers. But to succeed, you'll need to possess a set of important qualities. Read More
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My View Seven Fundraising Secrets for Nonprofits Revealed!
By Rob Wu
Though fundraising may be a nonprofit's lifeblood, many of us aren't professionally trained to do it. So, how can you fundraise like a champ? Here are seven expert secrets from a nonprofit fundraising professional. Read More
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@JamesBlute 7 Tips for the Novice Public Speaker - https:////shar.es/2oQh4
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Forum Today's Question
By hayley 5/21/2012 at 9:33 PM
How should I market a small family videography business? Any ideas? Go To Question
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May 10-23
MarketingProfs University LIVE—Marketing Writing Bootcamp
May 24
PRO Seminar—Six Steps to Creative Problem Solving
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MarketingProfs University LIVE—Digital Advertising Academy save $200 with promo code DIGITIZE
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PRO Seminar—Understanding and Engaging Today's Connected Buyer
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Social Media Virtual Conference—Three Great Social Media Sessions sign up for free
Jun 12
FREE Seminar—Unleashing Your Inner Analyst
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Smart Marketers Tour—Minneapolis join us in person for free!
Oct 4-5
B2B Forum 2012—Boston save $300 or more with the Early Bird rate
 
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