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| By Loni Stark |
| Competing on price is not a sustainable strategy for most businesses. So, instead of asking "how low can I go?" ask "how high can I set the bar to deliver an experience that connects with my customers?"
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| This online service is a step-by-step blueprint for creating landing page experiences that boost conversions. It will help you determine landing page goals, set targets, segment your audience, select the best page format for achieving your goals, and measure your post-click results.
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| By Shelly Kramer |
| Americans age 12-24 spend nearly three hours a day on the internet, which eclipses time spent consuming other forms of media. That's a wake-up call to anyone in the information business. Here's why.
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