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MarketingProfs
Jun 14, 2017 Vol. 16, No. 115
In this issue
1. How-To: Five Tips for Building Better Loyalty Emails
2.  PRO  How-To Guide: The Post-Mobilegeddon Survival Guide: Heeding Google's Rules
3. Survey Says: When and Where Bloggers Blog
4. Infographic: Marketing and Podcasts: What You Need to Know
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Advertisement  Become an Interactive Marketing Master.
This handy guide has everything you need to know to master the basics of interactive marketing. You'll learn how it works, what it looks like, and where it fits in your content marketing strategy. Explore the Guide.
 
How-To
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Five Tips for Building Better Loyalty Emails
By Vivek Sharma
Email is a highly effective channel for delivering loyalty program content and experiences that get your first-time shoppers to stick around—and drive up your customer lifetime value. Read More
FOR  PRO  Members
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How-To Guide: The Post-Mobilegeddon Survival Guide: Heeding Google's New Rule
This 24-page guide will teach you how to optimize your website for mobile so that your home base can be badged "mobile friendly" and earn the search rank it deserves. Read More
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Advertisement  Demystifying Interactive Content.
There's a lot of buzz around interactive content, but also a lot of confusion about what it means and how it looks. This guide will clear up the confusion.
 
Survey Says
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When and Where Bloggers Blog
By Ayaz Nanji
Most bloggers write their posts during business hours and do their blogging from home, according to research from Orbit Media Studios. Read More
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AT-A-GLANCE
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Marketing and Podcasts: What You Need to Know [Infographic]
By Laura Forer
Whether you're creating a podcast or you're just advertising on one, this infographic has all the important stats and facts you need to know about the medium and how to use it as a marketer. Read More

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FREE Seminar—A Look Into the Future of Marketing
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Teach Me How—How to Create and Measure Content That Converts PRO
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