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In This Issue
+ How-To: Four Economic Reasons to Rebrand Your Business
+ Video: B2B Mobile Marketing—Mobile + B2B = BFF!
+ PRO Take 10: Measure Social Media Campaigns on a Small Budget
+ Survey Says: Boomers Lead the Pack in Creating Positive UGC
+ Quick Take: Tracking Traffic From Pinterest—Three Measurements
+ My View: Forget Google, Use Twitter Search Instead
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How-To Four Economic Reasons to Rebrand Your Business
By Sookie Shuen
How much can your company benefit from a timely rebranding? A business rebrand can make your business look good, and, more important, make your bottom line look good, too. Here are four reasons to rebrand your business. Read More
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Video B2B Mobile Marketing: Mobile + B2B = BFF! [Video]
By Christina "CK" Kerley
Anytime-anywhere media provide B2Bs new ways to create, develop, and sustain ROI-rich relationships. Yet, the majority of B2Bs aren't using mobile to bolster their marketing. So, how can mobile be your B2B's BFF? Read More
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PRO PRO-Favorite Take 10: How to Easily Measure Social Media Campaigns on a Small Budget
In just 10 minutes, learn how to integrate free (or inexpensive) tools like Google Analytics and HootSuite Pro into your website and social media campaigns to help track social media performance and report on social media results. Read More
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Survey Says
Boomers Lead the Pack in Creating Positive UGC
Every generation contributes to the global conversation about brands, products, and services; however, Baby Boomers (those now age 47 to 65) are overrepresented in their share of online feedback and are more positive than other generations when leaving product feedback. Read More
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Quick Take
Tracking Traffic From Pinterest: Three Measurements
Pinterest serves more than 11.7 million US users monthly. But how do you know how many of them are checking out your pins? Here are three ways to track pin-interest using Google Analytics. Read More
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My View Forget Google, Use Twitter Search Instead
By Shelly Kramer
I'm a huge Twitter fan. As much as I love Google, I really like Twitter's built-in search functionality. If you're in the market for information about a topic or group of people, consider adding Twitter to your search repertoire. Read More
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@vdimauro10 Social Media Promises: Can Your Company Keep Them? https:////bit.ly/htxOWV
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Forum Today's Question
By archauhan 6/25/2012 at 7:08 AM
Do you know of email marketing software that tells you a user's time spent on email? Go To Question
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Jun 26
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Jul 12-19
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PRO Seminar—How to Hammer Your Brand Into the Minds of Your Consumers
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