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In This Issue
+ How-To: Why Your Content Gets Ignored
+ #SocialSkim: Engagement Playbook, Yo's Uses, Tweet Reading Levels, More!
+ PRO [Online Toolkit] Optimize and Maintain Your Email List
+ Survey Says: Top Smartphone Apps, Manufacturers, and Platforms
+ My View: What's the Point of Having a Corporate Museum?
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Advertisement  No. 15 of 18 must-know email stats for modern marketers: Adding video to your email campaigns can increase your click rates by 300%! Get the rest here.
How-To The Sound of Silence: Why Your Content Gets Ignored
By Girish Shenoy
What you might consider relevant and witty content sometimes simply doesn't get traction. It could be the most insightful blog post you've ever written, but it does not get a response. What went wrong? Read More
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PRO [Online Toolkit] Optimize and Maintain Your Email List
Creating a plan to manage your email list is difficult. That's why we've pulled together all the steps for building, optimizing, and governing your list so that it aligns with your business objectives. Use our Email List Manager to simplify the process now—and thank us later! Read More
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Advertisement  From the @emmaemail crew: 18 beautifully illustrated email stats every modern marketer needs to know. Get them now.
Survey Says
The Top Smartphone Apps, Manufacturers, and Platforms
By Ayaz Nanji
Smartphone penetration climbed to 70% of all adults in the United States (169 million people) in May, up 4% from February level, according to recent data from comScore Mobile Metrix. Read More
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#SocialSkim: Engagement Playbook, Yo's Uses, Tweets' Reading Level, Influential Content
By Angela Natividad
Score Vice's playbook on engagement, get the latest (surprising) news on messaging app Yo, learn about the top 10 most influential content producers on LinkedIn, and find out what reading level most tweets are written in. Ready to jump in? Skim for stability. Read More
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My View What's the Point of Having a Corporate Museum?
By Chi-Pong Wong
Corporate museums have become popular among enterprises recently. Might your company need one? Read More
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Jul 11
 Virtual Conference—Retail Marketing: Embracing the Customer-Centric Landscape FREE!
Jul 15
 FREE Seminar—Leveraging Customer Engagement Using Segmentation
Jul 17
 PRO Seminar—The Art of Retention: How to Create Customers for Life
Jul 22
 FREE Seminar—Epic Webinars: Preparing and Presenting Compelling Webinars—Part 1
Jul 24
 PRO Seminar—Social Selling: How to Market and Sell to the Modern Buyer
Aug 14
 MarketingProfs University—Search Marketing School
Oct 9-10
 B2B Forum 2014—Boston, MA Marketing For What Comes Next
 
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