MarketingProfs Today: Email in E-Commerce | Press Release Do's, Don'ts | E-Commerce Site Pet Peeves

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In this issue

1.	How-To: Do Email Newsletters Still Work in E-Commerce?
2.	Quick Take: The Modern Press Release: Two Don'ts and Three Do's
3.	PRO On-Demand Seminar: How to Demystify Influencer Marketing With Content
4.	Survey Says: Consumers' Biggest Pet Peeves With E-Commerce Sites
5.	Infographic: How to Get a Grip on Your Inbox

Number crunching got you down? Check out Marketing Measurement & Analytics and learn the secret to simple, powerful marketing metrics. 13 classes. 7 hours. Tons of easy-to-implement ideas. Register using code MMA2017 and save $200!

How-To

Do Email Newsletters Still Work in E-Commerce?

By Stephan Markov

Do email newsletters still work, or are they a thing of the past? See what 17 successful digital marketers have to say about the effectiveness of email newsletters for online stores. Read More

FOR PRO Members

On-Demand Seminar: How to Demystify Influencer Marketing With Content

You'll learn how influencer content programs tap industry voices that buyers trust, and how to align that content with your brand to deliver on both thought-leadership and customer-acquisition goals. We’ll cover three proven approaches B2B marketers can take to satisfy buyers across the sales experience. Read More

Looking for a surefire way to prove the value of your marketing campaigns? Not sure what metrics you need to show the boss? Check out Marketing Measurement & Analytics. You'll learn you what data you need to collect and what to do with it once you've got it. Save $200 when you register using code MMA2017.

Survey Says

Consumers' Biggest Pet Peeves With E-Commerce Sites

By Ayaz Nanji

Consumers say their biggest pet peeves with e-commerce sites are poor navigation and opaque pricing, according to recent research from Corra. Read More

Quick Take

The Modern Press Release: Two Don'ts and Three Do's

By Jay Hickman

The potential power of the press release is sometimes misunderstood by marketers who aren't studied PR practitioners. Acting on those false beliefs, however, can be fraught with problems, so here are some best-practices regarding press releases as marketing tools. Read More

AT-A-GLANCE

How to Get a Grip on Your Inbox [Infographic]

By Laura Forer

You should control your inbox—not the other way around. This infographic presents tips for getting your emails under control—to make you better focused and more productive. Read More

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