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Tuesday, September 03, 2019

How to Create Buyer-Focused Content That Gets Traction
The Brightest Minds in B2B Marketing
Are Marketing Teams Organized and Proactive? [Study]
Why the Future of Marketing Is Video: 40+ Statistics [Infographic]
 
How to Create Buyer-Focused Content That Gets Traction
What makes the difference between a piece of content that gets no traction, and another that encourages a potential client to buy? This article will help you pinpoint the why and how of creating excellent buyer-focused content.
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Manage Just About Anything With the Right Productivity Software
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Don't count on just your memory, notes, and spreadsheets to organize work; 2019 Webby Award winner monday.com is an intuitive tool built for teams, marketers, and agencies to manage their projects, files, and communications in one centralized platform. Try it for free.
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The Brightest Minds in B2B Marketing
MarketingProfs event
This October, 1000+ of today's smartest B2B marketers will gather at MarketingProfs B2B Forum to get inspired, learn new strategies and tactics, and share their secrets to success. Join us.
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Are Marketing Teams Organized and Proactive? [Study]
Most marketers say their teams are somewhat proactive about planning projects, and they somewhat agree that their team members have strong organizational skills, according to recent research. Check out findings from the study.
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Why the Future of Marketing Is Video: 40+ Statistics [Infographic]
Video has quickly become one of the most popular types of online content. This infographic goes into detail why that's the case: the rise of video marketing, current usage, the reasons video works, and much more. In all, some 40+ stats highlight the growing importance of video in marketing.
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Profs Picks
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Today's marketers find themselves juggling multiple projects, assets, and files on a daily basis. The solution—literally—is productivity software designed for you. But which one? 2019 Webby Award winner monday.com features file-sharing and intuitive communication using @mentions of team or individuals; integrations with third-party tools; completely customizable boards and multiple views to fit your needs (Kanban, Timeline, Scrum, Agile, etc.); and big-picture views using dashboards so you can gain insights from multiple boards in one visual space. Get complete project management, together with team and project collaboration, all with monday.com.
If you're a B2B marketer looking for some truly amazing learning opportunities, check out the packed schedule of this year's MarketingProfs B2B Forum! The sessions cover everything from building content that converts, to creating plans and budgets CFOs will love, to using neuromarketing principles to elicit response, to all that you need to know about ABM, writing, SEO, MarTech, Sales & Marketing alignment, and so much more. Oh, and there will creative networking. And keynotes. And workshops for All Access pass holders! Avoid that pit-in-the-stomach FOMO feeling: Join your fellow marketers at the Gaylord National Resort, just outside Washington DC.
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