It's not personal. Really. You may be a wonderful person, a great dad or mom, a super human being, in fact. But, I may not follow you back anyway. Want to know why?
1. You haven't included any biographical information about yourself. How do I know you're not a criminal? A spy? If you don't reveal anything, then it's hard to befriend you.
2. We share absolutely no common ground. If you're into deer hunting, pie-eating contests, and football, chances are we aren't going to have much to talk about.
3. Your previous posts are all quotes from other people. Yuck, my pet peeve. Sorry, not interested.
4. Your only raison d'être for social networking is to promote your product, service, or latest MLM scheme. Forget it.
5. You post about local issues, local places, or local deals---and I don't live in your city.
6. You try to impress me with your own accolades.
7. You tweet to say goodnight. (Gag me with a spoon.)
8. You post way too much and way too frequently.
9. Your profession or mission in life has nothing to do with me. I don't need a mortgage; I don't have an iPhone; I'm not investing with you; I don't need you to help me live my passionate life; I'm not interested in your first novel; and I certainly don't need a stretch limousine in Germany.
10. You claim to be a social media guru, yet you have 86 followers.
What reasons would YOU add? (Come on, get it off your chest.)
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A Canadian who relocated to the U.S., Elaine Fogel is president and CMO of SOLUTIONS Marketing & Consulting LLC, a boutique marketing and communications agency located in Scottsdale, Arizona. During her career, Elaine has worked for, and with, many organizations, associations, and businesses, across North America, on marketing strategy and communications tactics.
From her earlier agency career assignments freelance copywriting Procter & Gamble, Nestlé Carnation, and Kraft materials, to “inside” senior-level marketing positions, Elaine’s passion for marketing has evolved to helping clients reach new heights through strategic brand-building, integrated marketing communications, and customer orientation.
She has been a contributing writer for The Business Journal and her articles have appeared in many publications, including the Stanford Social Innovation Review, Marketing News, The Arizona Republic, Advancing Philanthropy, and several association publications. She has been interviewed by CNN, Connect Magazine, and The Capitol Times, and her content was included in Guerrilla Marketing for Nonprofits by Jay Conrad Levinson, Frank Adkins, and Chris Forbes. Nonprofit Consulting Essentials by Penelope Cagney. and Share of Mind, Share of Heart by Sybil F. Stershic.
Elaine is a Faculty Associate at the Arizona State University Lodestar Center for Philanthropy & Nonprofit Innovation and a professional member of the National Speakers Association – she does keynotes and presentations on business and nonprofit marketing, branding, customer orientation, and cause marketing at conferences and meetings.
Elaine’s career has also included stints as a cookbook author, teacher, singer, and television show host. A golf and tennis enthusiast, Elaine is enjoying life in the sunny Sonoran Desert while serving clients across North America.
Solutions Marketing & Consulting: solutionsmc.net
Elaine's Blog: http://elainefogel.net