One of the reasons that I wanted to interview Steven Bushong, SVP Marketing Operations at the Disney ABC Television Group, for the Marketing Smarts podcast was that he has had such an interesting career path.
Graduating from the University of Michigan with a degree in industrial and systems engineering, Steven spent time in the automotive industry and elsewhere plying his trade until returning to school and getting his MBA from Babson College.
MBA in hand, Steven went off to become the manager of Disneyland Paris, where, as he told me, he to see something you rarely see, "the birth of a company of 10,000 people."
Working on that project eventually brought Steven into the sphere of sourcing and procurement at Disney, where he eventually became vice president of that function.
Finally, several years ago, Steven got the opportunity to turn is now rather diverse operational experience to marketing when he was asked to come in and re-architect that function in the television group at Disney ABC. (If you would like to hear what that has entailed, I encourage you to listen to the podcast!)
When I asked Steven about his sometimes circuitous career path, he said...
"I'm a re-inventalist and I think a lot of executives or a lot of people today, they need to be able to adapt and they need to reinvent themselves from time to time."
Thinking about this I wanted to ask you, dear reader, what have you done to reinvent yourself in the past? What are you doing to reinvent yourself in the future?
And finally, what can people do in general to make the reinvention process go more smoothly?
If you would like to hear my entire conversation with Steve, I invite you to listen to or download the podcast here. Of course, you can also subscribe to the Marketing Smarts podcast in iTunes or via RSS and never miss an episode!
My name is Matthew T. Grant, PhD. I'm Managing Editor here at MarketingProfs. I divide my time between designing courses for MarketingProfs University and hosting/producing our podcast, Marketing Smarts. You can follow me on Twitter (@MatttGrant) or read my personal musings on my blog here.
If you'd like to get in touch with me about being a guest on Marketing Smarts or teaching as part of MarketingProfs University or, frankly, anything else at all, drop me a line.