Use Your Last Event as a Launching Pad for Your Next Event [Slide Show]
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Christian Gulliksen is a writer who has authored several of the Get to the Po!nt newsletters for MarketingProfs. A former editor at Robb Report, he has also contributed to Worth, Variety, and The Hollywood Reporter.
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Christian. Thanks for the shout out. Inertia is a tough thing to overcome. It's way easier to keep the momentum going than start up again cold.