Five Simple Ways to Improve Your Telephone Customer Service

by Elaine Fogel

It isn't the most high-tech tool in the office, and it may not have fancy bells and whistles, but for many companies and organizations the telephone is often the first line of customer service communication. And many are using it badly. Yet creating the internal tools will help establish protocols that can make telephone communication a marketing communications channel for external information. Here are five recommendations.... cont'd

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