How to Use Effective Keyword Choices as the Foundation for a Powerhouse Web Site

by David Salinas

For any online business, the goal of search engine marketing is to achieve high rankings in the major search engines for keyword phrases specific to the products or services offered. What's more, it's just as crucial to ensure that the keywords chosen are the ones most likely to convert to sale or action. Traffic is great - sales are even better! Here's where to start. ... cont'd

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