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We know your time is valuable, so our experts have created easy-to-use tools, templates, research, and "how-to" guides to help you quickly build smart, effective marketing programs. You can purchase any of these resources separately, but if you join as a PRO Member you get a 40% discount on all research and free access to all other products. So stop marketing the "hard way"—become a MarketingProfs PRO Member and get the tools you need to rapidly improve your marketing programs and your company’s bottom line.

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Three Phases of Value Driving Sales Enablement

This in-depth ebook offers a three-step framework to create a structured, strategic, and highly productive sales enablement function.
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The Hitchhiker's Guide to Attribution

This guide explores how multi-touch marketing attribution can increase the success of digital campaigns.
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The Grande Guide to B2B Content Marketing

The comprehensive guide delivers the fundamentals of B2B content marketing—from best practices to measurement—for building customer engagement and loyalty.
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B2B Lead Generation: 2009 Marketing ROI

Curious about how your lead generation strategies measure up in today’s economy? This research provides the information you need to overcome economic challenges, learn to prioritize lead quality over lead quantity, and revamp your lead generation processes.
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LinkedIn Success Stories

LinkedIn is used by 55 million professionals as a place to network, trade advice, and demonstrate business expertise. See how 11 companies, including PR firms, advertising agencies, and software companies, are using LinkedIn to show expertise, generate leads, and conduct research.
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Mobile Marketing Success Stories

Mobile marketing campaigns can be inexpensive, easy to execute, and very profitable. See how 8 B2B and 11 B2C companies are using SMS, mobile websites, mobile ads, Smartphone applications, and Bluetooth marketing to achieve huge results.
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Facebook Success Stories

Across all social sites, Facebook boasts the most loyal visitors. So it's easy to see why successful brands are embracing it as a platform to connect with customers. Facebook Success Stories gives you the real scoop on how 21 companies, including Adobe and Dunkin' Donuts, are pushing the social media marketing envelope using Facebook's tools and apps.
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The State of Social Media Marketing

We interviewed 5,000+ marketing and business professionals to discover how they’re using social media tactics to exceed their marketing goals. Check out The State of Social Media Marketing to see which strategies and tools work (and which ones don’t), how consumers react to social media campaigns, social media salaries, and more.
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