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We know your time is valuable, so our experts have created easy-to-use tools, templates, research, and "how-to" guides to help you quickly build smart, effective marketing programs. You can purchase any of these resources separately, but if you join as a PRO Member you get a 40% discount on all research and free access to all other products. So stop marketing the "hard way"—become a MarketingProfs PRO Member and get the tools you need to rapidly improve your marketing programs and your company’s bottom line.

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Dispelling the Illusion of Productivity

This ebook exposes five common sayings that sound innocent but can actually signify some serious underlying productivity problems.
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The Rise of Marketing Orchestration

A new post-campaign model to deliver personalized and orchestrated customer experiences.
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What Works in 2011: B2B Marketing

With more budget constraints than ever, resources must go to strategies and tactics that deliver results. Which ones do? Our must-read What Works in 2011: B2B Marketing features original research and insights (based on January 2010 data) into which tactics work best and which just fall flat.
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Research Spotlight: Twitter

A successful Twitter program requires extensive research on whether your audience is there, what everyone is interested in, and what they're doing. Download Research Spotlight: Twitter now to access 70 pages of Twitter research from 30 unique sources (reflects 2009 - 2010 data).
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Social Media Integration Success Stories

Twitter. Facebook. LinkedIn. While these social media tools are all effective on their own, they work best when part of other marketing programs. See how 10 companies have maximized results by integrating social media into traditional marketing efforts.
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Research Spotlight: Facebook

Research Spotlight: Facebook helps you focus on the most popular social network today. Get the research insights you need to create successful Facebook campaigns. Reflects 2008-2010 data.
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The Slowpoke's Guide to Digital Marketing

Feel like the digital marketing race began without you? Don't worry—you can still catch up to the social media superstars. The Slowpoke's Guide to Digital Marketing puts rocket fuel in your engine to propel your digital marketing campaigns.
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