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We know your time is valuable, so our experts have created easy-to-use tools, templates, research, and "how-to" guides to help you quickly build smart, effective marketing programs. You can purchase any of these resources separately, but if you join as a PRO Member you get a 40% discount on all research and free access to all other products. So stop marketing the "hard way"—become a MarketingProfs PRO Member and get the tools you need to rapidly improve your marketing programs and your company’s bottom line.

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Best Practice Guide: Webcasting

Tips and actionable insight for planning and holding webcasts that wow your audience.
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Becoming an Agile Marketing Team

This ebook exposes five common sayings that sound innocent but can actually signify some serious underlying productivity problems.
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The Demand Gen Pro's Cookbook: Tasty Tips from Marketing's Master Chefs

This collection of demand gen success recipes will help you craft customer-approved dishes.
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The Definitive Guide to Twitter Marketing

A how-to guide and best practices for creating a successful Twitter strategy and measuring its impact.
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Become a Global Marketing Guru

Get help managing your global marketing programs across multiple channels, languages, and devices so you can win the hearts and minds of your international customers.
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The Rise of Marketing Orchestration

A new post-campaign model to deliver personalized and orchestrated customer experiences.
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A Quick Guide to YouTube & Creating Your Own YouTube Channel

YouTube is an easy-to-use and inexpensive media platform with a gigantic reach. Learn how you can use YouTube to create awareness for your brand and connect with interested views with A Quick Guide to YouTube & Creating Your Own YouTube Channel.
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Influencer Marketing Success Stories

Influencer Marketing Success Stories features 13 companies that have leveraged the influence of opinion-makers and online reviewers to achieve their marketing objectives. With examples including Forbes Digital and Virgin America, this new Case Study Collection will show you how to use influencers to boost brand awareness, introduce new products, increase sales, and more.
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What Works in 2011: Content Marketing

Nearly 90% of marketers across all industries use it to grow their businesses, big and small. But what works today? Find the answers in original research by MarketingProfs and Junta42 (2010), What Works in 2011: Content Marketing, covering the most common goals of content marketing programs and how businesses measure results.
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What Works in 2011: B2B Marketing

With more budget constraints than ever, resources must go to strategies and tactics that deliver results. Which ones do? Our must-read What Works in 2011: B2B Marketing features original research and insights (based on January 2010 data) into which tactics work best and which just fall flat.
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Research Spotlight: Twitter

A successful Twitter program requires extensive research on whether your audience is there, what everyone is interested in, and what they're doing. Download Research Spotlight: Twitter now to access 70 pages of Twitter research from 30 unique sources (reflects 2009 - 2010 data).
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