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12 Strategies for Improving Conversions

This ebook explores 12 strategies for maximizing conversion drivers and minimizing conversion barriers on your B2B website.

Modern Marketing Essentials Guide to Social Marketing

Learn the five pillars of social medium success with this essential guide.

Measuring the Effectiveness of Your Content Marketing

The free guide provides a 5-step process to measuring your content marketing effectiveness so you can prove its impact on the bottom line.

The Post-Mobilegeddon Survival Guide: Heeding Google's New Rules

This 24-page guide will teach you how to optimize your website for mobile so that your home base can be badged "mobile friendly" and earn the search rank it deserves.

Go Mobile or Go Home: How to Transform Your Marketing With Mobile

This 20-page guide will outline a framework of five mobile innovation strategies supported by a host of brand examples across a variety of industries and mobile tools.

Seven Trends That Are Changing Email Marketing (and What to Do About Them)

The growth of social and mobile technologies has created new habits, attitudes, and assumptions. These things haven't demolished email, but they've changed the environment in which it exists. This 38-page report highlights recent changes and the steps email marketers need to take to keep up and generate positive returns.
MarketingProfs Article

Six Questions to Answer Before You Launch a Mobile SMS Campaign

Organizations need to understand the logical progression of leveraging mobile short-message service (SMS) technology in enterprise environments. Here are some common questions ... more
MarketingProfs Article

53 Smartphone Applications for On-the-Go Marketers

While games remain the most widely downloaded smartphone apps, developers haven't forgotten about those of us who have work to do. In fact, we found quite a few apps that are ... more
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