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MarketingProfs Store: Mobile

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The Advocate Marketing Playbook

This in-depth playbook provides a blueprint to build and manage successful advocate marketing programs based on proven best practices.
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Using SMS for Marketing: A Beginner's Resource

This in-depth ebook offers everything you need to know about social login and the future of consumer identity. This buyer's guide offers the basics for SMS, one of the simplest forms of communication, and how businesses can use it to interact with their customers to boost satisfaction and sales.
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Real ROI from Social in 5 Steps

This whitepaper offers 5 steps to achieving ROI from social media and how you can use it to drive conversions and improve your bottom line.
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Crimes in Survey Design

This easy-to-read ebook offers close look at the heinous crimes of survey design and how you can get on the path to survey success.
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Go Mobile or Go Home: How to Transform Your Marketing With Mobile

This 20-page guide will outline a framework of five mobile innovation strategies supported by a host of brand examples across a variety of industries and mobile tools.
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Seven Trends That Are Changing Email Marketing (and What to Do About Them)

The growth of social and mobile technologies has created new habits, attitudes, and assumptions. These things haven't demolished email, but they've changed the environment in which it exists. This 38-page report highlights recent changes and the steps email marketers need to take to keep up and generate positive returns.
MarketingProfs Article

Six Questions to Answer Before You Launch a Mobile SMS Campaign

Organizations need to understand the logical progression of leveraging mobile short-message service (SMS) technology in enterprise environments. Here are some common questions ... more
MarketingProfs Article

53 Smartphone Applications for On-the-Go Marketers

While games remain the most widely downloaded smartphone apps, developers haven't forgotten about those of us who have work to do. In fact, we found quite a few apps that are ... more
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