Understand the benefits of applying modern-day data science to help solve your top marketing challenges, target prospects, and engage more customers.
Discover how to build effective B2B marketing plans that empower marketing leaders to match the velocity of their business, the diversity of their organization, and the accountability required by the C-Suite.
Tips and best practices for companies building a global brand across multiple languages.
This 20-page guide will outline a framework of five mobile innovation strategies supported by a host of brand examples across a variety of industries and mobile tools.
The growth of social and mobile technologies has created new habits, attitudes, and assumptions. These things haven't demolished email, but they've changed the environment in which it exists. This 38-page report highlights recent changes and the steps email marketers need to take to keep up and generate positive returns.
Organizations need to understand the logical progression of leveraging mobile short-message service (SMS) technology in enterprise environments. Here are some common questions ... more
While games remain the most widely downloaded smartphone apps, developers haven't forgotten about those of us who have work to do. In fact, we found quite a few apps that are ... more
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