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MarketingProfs Store: General Management


When Best Practices Aren't the Best Practice

Download this fascinating free guide to discover how to leverage the decision-making sciences to break away from "best practices" and deliver more compelling stories that convince your prospects to choose you.

A Demand Generation Marketer's Guide to Predictive and Account-Based Marketing

Download this free comprehensive guide to discover everything you need to know to create and implement and successful ABM strategy, using predictive marketing, today.

The Practical Guide to Account-Based Marketing Measurement

Download this free practical guide to Account-Based Marketing Measurement.

Excite, Ignite, Unite: The Keys to Inspiring, Persuading, and Motivating Your Audience

This 25-page guide will teach you how to excite, ignite, and unite your audience, however big or small, so that they'll be inspired, persuaded, and motivated to move forward with your recommendations.

Rock That Presentation: The Guide to Prepping and Presenting Like a Pro

Presentations can be highly persuasive tools for influencing decisions, as well as for obtaining compliance. But the information you present, and how you present it, must be interesting enough for your audience to pay attention and hear your message—an honor that doesn't come as easily as you may think. We're here to help!

The Modern Market for Market Research

Market research is no longer a tactic isolated to the largest corporations with the biggest budgets. The data in this report reveals a clear disconnect between businesses' appetite for customer information and the budget and execution they use to acquire it. This report explores that further and dives into several other interesting revelations.

DIY Marketing Essentials for Small Business

Learn everything you need to know to grow your small business—from taglines, to marketing plans, to websites, and more—in our handy, 65-page guide, DIY Marketing Essentials for Small Business. Consider it your secret weapon for small business success (or domination, for that matter).
MarketingProfs Article

Leading for Sales Performance: Can Your Managers Answer These Five Critical Questions?

To achieve top performance from the sales team, a manager needs the skills and tools to provide clear answers to five simple but profoundly important questions. Together, those ... more
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