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MarketingProfs Store: Segmentation

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Nurturing Leads With Live Multichannel Video Marketing

Download this free guide to discover how brands (big and small) are using live video to break through the noise and engage online audiences—and how you can too.
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How to Increase Your Content's Discoverability

Download this free guide to discover three steps you can take to make sure that your content is searchable, findable, and shareable.
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You Don't Need a Marketing Video, You Need a Video Marketing Strategy

Download this free guide to discover how a well-designed video marketing strategy can help you boost conversions and ROI.
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Modern Marketing Essentials Guide to Social Marketing

Learn the five pillars of social medium success with this essential guide.
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The Ultimate Multi-Channel Social Strategy Survival Guide

This comprehensive guide covers everything you need to know to create a multi-channel social strategy or polish your current strategy to perfection.
MarketingProfs Article

Revamp to Revenue: Five Ways to Turn on the Profits With Your Website

In the current economic climate, more business owners need to evaluate their website and revamp it to turn it into a presales tool, lead-generation machine, or even a revenue-producing ... more
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Boost Your Business With Seven Easy Digital Marketing Techniques for Lead Generation

Growing your in-house database should be at the top of every marketers list. Why? When done correctly, it will house your most-qualified and responsive prospects. Though organic ... more
MarketingProfs Article

Special Report: How the 'Obama for America' Campaign Used Digital Media to Turn Ordinary Citizens In

How did the Obama for America campaign do it? By its adherence to several game-changing strategies.
MarketingProfs Article

How to Use Scenarios to Create Buyer Segments

What if we thought about using scenarios as a creative way to segment the market? After all, different customer sets face different scenarios that trigger their response. By understanding ... more
MarketingProfs Article

She's Waiting: Five Ways to Reach Women via Sustainable Business Practices

An authentic and established sustainable commitment resonates with women. Here's how companies can work toward more sustainable operations, offer products that reflect that intention, ... more
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