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MarketingProfs Store: Marketing Strategy

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Love Your Leads: 20% More Clicks with Content Intelligence

Download this informative video recording to find out how to create content that will engage your best prospects and boost conversions.
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From Insights to Action: Staying Relevant Through In-the-Moment Digital Intelligence

Download this insightful whitepaper to learn how to enable real-time intervention that drives customer conversions.
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Facebook Marketing: 10 Keys to Lasting Success

It seems like every time we figure things out on Facebook, Zuck and the gang change it up and throw a monkeywrench in the works. We've had enough and have decided to do something about it. No, we're not ditching Facebook. We've found the source of lasting Facebook success, and we've decided to share it with you.
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Rock That Presentation: The Guide to Prepping and Presenting Like a Pro

Presentations can be highly persuasive tools for influencing decisions, as well as for obtaining compliance. But the information you present, and how you present it, must be interesting enough for your audience to pay attention and hear your message—an honor that doesn't come as easily as you may think. We're here to help!
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No-Nonsense Media Mix Guide for Your Marketing Plan

This 36-page guide will give you the information you need to make informed decisions about your media mix for your marketing plan and your marketing campaigns. You'll learn how to best reach your target audience (while working within the boundaries of your budget), the pros and cons of various media, and much more!
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A Step-by-Step Guide to a Successful Social Media Program

This 14-step guide will teach you best-practices for garnering social media buy-in, determining strategy, developing a corporate policy, preparing your workforce, creating a strong presence for your brand, keeping fans and followers engaged (and happy), and handling any bumps along the way.
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Mastering Lead Marketing: How to Steer the Buying Cycle Your Way

This 33-page guide explains how to engage prospects earlier in the process and steer them into your company's direction in a way that supports prospects' research and decision-making processes. You'll learn 16 "road rules" for lead marketing success in the digital age and you'll get a graphic road map of the B2B buyer's journey.
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