MarketingProfs Store: Customer Behavior
Love Your Leads: 20% More Clicks with Content Intelligence
Download this informative video recording to find out how to create content that will engage your best prospects and boost conversions.
The Pocket Guide to Good Push
Download this informative guide to learn about this rapidly evolving channel as a way to service customers and foster loyalty in the mobile space.
From Insights to Action: Staying Relevant Through In-the-Moment Digital Intelligence
Download this insightful whitepaper to learn how to enable real-time intervention that drives customer conversions.
Rock That Presentation: The Guide to Prepping and Presenting Like a Pro
Presentations can be highly persuasive tools for influencing decisions, as well as for obtaining compliance. But the information you present, and how you present it, must be interesting enough for your audience to pay attention and hear your message—an honor that doesn't come as easily as you may think. We're here to help!
Seven Trends That Are Changing Email Marketing (and What to Do About Them)
The growth of social and mobile technologies has created new habits, attitudes, and assumptions. These things haven't demolished email, but they've changed the environment in which it exists. This 38-page report highlights recent changes and the steps email marketers need to take to keep up and generate positive returns.
Tame the Giant: The Complete Field Guide to Facebook Marketing
MarketingProfs' 55-page How-To Guide, Tame the Giant: The Complete Field Guide to Facebook Marketing, provides insights into the Facebook audience, strategies for engagement, tactics and tools for success, and loads of real-life examples.
Don't Let the Medium Supplant the Message: Two Paths to Optimal Messaging
The right message, even if delivered via a suboptimal media mix, can have significantly more impact on a campaign's returns than the most effective media mix delivering a suboptimal ... more
How to Create a Lead-Scoring System
What is the process at your organization for leads that come in through a Web form via your website? Do you give them to a sales rep for follow-up? And do your sales reps sometimes ... more
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