MarketingProfs Store: Guides
Why You Need Social Business Software
Social platforms are helping businesses foster communication, enrich collaboration, and strengthen customer relationships.
The Five-Step Guide to Better Social Media Security
Learn about the most common social media security challenges and simple solutions to reduce your risk in this free report from Hootsuite.
Increase Marketing's Relevance to the Bottom Line
Discover marketing's role in outperforming the Fortune 500, and how integrated initiatives can accelerate sales and revenue.
From Insights to Action: Staying Relevant Through In-the-Moment Digital Intelligence
Download this insightful whitepaper to learn how to enable real-time intervention that drives customer conversions.
Facebook Marketing: 10 Keys to Lasting Success
It seems like every time we figure things out on Facebook, Zuck and the gang change it up and throw a monkeywrench in the works. We've had enough and have decided to do something about it. No, we're not ditching Facebook. We've found the source of lasting Facebook success, and we've decided to share it with you.
Rock That Presentation: The Guide to Prepping and Presenting Like a Pro
Presentations can be highly persuasive tools for influencing decisions, as well as for obtaining compliance. But the information you present, and how you present it, must be interesting enough for your audience to pay attention and hear your message—an honor that doesn't come as easily as you may think. We're here to help!
No-Nonsense Media Mix Guide for Your Marketing Plan
This 36-page guide will give you the information you need to make informed decisions about your media mix for your marketing plan and your marketing campaigns. You'll learn how to best reach your target audience (while working within the boundaries of your budget), the pros and cons of various media, and much more!
Build Your Content Factory: Must-Have Tools to Get Your Assembly Line Humming
To be successful in content marketing, you need fresh, relevant, and tasty content—like, NOW. But, these days, good content is just not good enough. You need great content, and you need to churn it out. Becoming a finely tuned content creating machine isn't too difficult: just eat, sleep, and drink content creation.
A Step-by-Step Guide to a Successful Social Media Program
This 14-step guide will teach you best-practices for garnering social media buy-in, determining strategy, developing a corporate policy, preparing your workforce, creating a strong presence for your brand, keeping fans and followers engaged (and happy), and handling any bumps along the way.
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