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MarketingProfs Store: Case Study Collections

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5 Steps to Launching An Employee Advocacy Program

Discover how to create a successful employee advocacy program to expand your footprint in the digital marketplace.
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Best Practice Guide: Webcasting

Tips and actionable insight for planning and holding webcasts that wow your audience.
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Modern Marketing Essentials Guide: Data Management

Learn how to tame the big data beast and harness the power of data to deliver the personal experiences your customers deserve.
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30 Seconds or Less: How Modern Marketers Engage the Distracted Consumer

This whitepaper profiles today's distracted consumer and offers actionable tips to capture attention and increase conversions.
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Becoming an Agile Marketing Team

This ebook exposes five common sayings that sound innocent but can actually signify some serious underlying productivity problems.
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The Demand Gen Pro's Cookbook: Tasty Tips from Marketing's Master Chefs

This collection of demand gen success recipes will help you craft customer-approved dishes.
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Quick Guide to Successful Content Marketing

Supercharge your engagement strategy today with tips from leading content marketing experts.
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The Definitive Guide to Twitter Marketing

A how-to guide and best practices for creating a successful Twitter strategy and measuring its impact.
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The Rise of Marketing Orchestration

A new post-campaign model to deliver personalized and orchestrated customer experiences.
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Influencer Marketing Success Stories

Influencer Marketing Success Stories features 13 companies that have leveraged the influence of opinion-makers and online reviewers to achieve their marketing objectives. With examples including Forbes Digital and Virgin America, this new Case Study Collection will show you how to use influencers to boost brand awareness, introduce new products, increase sales, and more.
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Social Media Integration Success Stories

Twitter. Facebook. LinkedIn. While these social media tools are all effective on their own, they work best when part of other marketing programs. See how 10 companies have maximized results by integrating social media into traditional marketing efforts.
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Website Conversion Success Stories

Many marketers spend too much time and money trying to get people to visit their sites, and not enough boosting the number of sales from the people already visiting. See how 11 companies, including Jelly Belly Candy Company and Kinaxis, are transforming their landing pages, and get great ideas for optimizing your own site to increase sales.
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LinkedIn Success Stories

LinkedIn is used by 55 million professionals as a place to network, trade advice, and demonstrate business expertise. See how 11 companies, including PR firms, advertising agencies, and software companies, are using LinkedIn to show expertise, generate leads, and conduct research.
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Mobile Marketing Success Stories

Mobile marketing campaigns can be inexpensive, easy to execute, and very profitable. See how 8 B2B and 11 B2C companies are using SMS, mobile websites, mobile ads, Smartphone applications, and Bluetooth marketing to achieve huge results.
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