Challenges Q&A: How-to articles covering the latest marketing tactics, tips, and strategies.

• Five Tips for Small B2B Companies That Depend on Big Channel PartnersRobbie Baxter
  It's a challenge faced by hundreds of small companies: how to get the CXO of a Fortune 1000 company to consider its product. One effective strategy that helped get companies such ...
  B2B Marketing, Challenges Q&A, Collaboration, Marketing Strategy, Positioning, Product Management
• Selling Pork in the Age of Swine Flu
  The MarketingProfs customer-service team received an interesting message recently from a pork producer in Mexico. "At this moment we are suffering the worst crisis ever in the national pork industry... ...
  Brand Awareness, Brand Positioning, Branding, Challenges Q&A, Customer Relationships, Economic Crisis, Email Marketing, Public Relations
• Marketing Challenge: Three Ways to Fire up the TeamHank Stroll
  This week, how do you create a sense of urgency when comes to contacting prospects and following up with clients? Join the conversation!
  Challenges Q&A, Email Marketing, Management, Online Marketing, Telemarketing

Challenges Q&A: Online seminar broadcasts from the best minds in marketing

• Solutions to 10 Confounding Content Marketing ChallengesBroadcast on 8/16/2012 with Stephanie Tilton, Ann Handley
  Many marketers are embracing content as a cornerstone of their marketing efforts. You probably are, too. In this PRO seminar, we'll answer your toughest content marketing questions.
  Challenges Q&A, Content, Content Marketing, Inbound Marketing, Marketing Challenges, Marketing Smarts, Marketing Tips, Measurement, ROI
• Six Steps to Creative Problem SolvingBroadcast on 5/24/2012 with Alicia Arnold
  In this PRO seminar, you'll learn techniques for generating more quality ideas in a shorter amount of time and how to use creative thinking to tackle your organization's toughest challenges by leveraging the scientifically proven, globally tested, six-step Osborn-Parnes Creative Problem Solving process (CPS).
  Challenges Q&A, Creative Briefs, Creativity, Marketing Challenges, Marketing Inspiration, Marketing Tips