Become a smarter marketer.

This PRO seminar will share seven of Lady Gaga's success lessons that can be applied to any brand. Be sure to tune in, and learn how to build a strong and loyal base!

In this PRO seminar, we will look at what Facebook means to the modern marketer, given its central role on an increasingly social Web.

This PRO seminar will show you how a growing number of firms are devising creative and effective ways to involve their customers in marketing and selling for them.

This PRO seminar will provide you with actionable tips to effectively engage your fans on Facebook. We'll discuss how to scale your social presence globally, across multiple brands and business units.

This PRO seminar will provide genuine insight and actionable tips as Tom guides attendees through an interactive exploration of what America's "Social Habit" really means for content creators, marketers, and brands.

In this PRO seminar, you'll learn what crowdsourcing is, why it's important, and how you can use it to beef up your content.

This PRO seminar and first class of MarketingProfs University's Digital Advertising Academy will get you inside the minds of your buyers and cover why understanding them is the first step to successful branding, marketing, and demand generation.

Twitter can be a very difficult platform to master. It takes time, practice, patience, and gumption. In this PRO seminar, you'll learn how to effectively take advantage of this social platform in a way that will yield positive results for your brand.

In this seminar, Clay Shirky will show you how to tap into your customers' cognitive surplus by providing a platform for customer collaboration—and how this collaboration can turn into big positive results for your business. Plus you'll discover how you, as a marketer, can become more valuable to your company through the insights you gain by fostering this collaboration.

This PRO seminar and first class of MarketingProfs University's Social Media Marketing: The Full Monty will teach you how to effectively grow your fans, followers and subscribers with integrated social media and email marketing.

Everything you need to know about generating real, qualified leads from your tradeshow investment, including tips on setting your ROI strategy, capturing quality data, and keeping prospect engagement alive after the show.

In this PRO seminar you'll discover how to create a location-based program from scratch, how to incorporate it into your marketing mix, and how to measure the results.

Join us as analyst and thought leader Jeremiah Owyang presents his latest research with MarketingProfs detailing how companies plan for social business crises.

Join us as we discuss the incredible tool that allows brands to show customers that they care: social media. Social media offers brands the opportunity to listen to and engage with anyone having a conversation on these networks.

Learn how to apply SMART goals (Specific, Measureable, Attainable, Relevant, Time-Bound) to your social media campaigns and measure audience Attention, Attitude, and Action. Includes advice based on use studies from Dell, LinkedIn, the Humane Society of the United States, and others.

Uncover the secrets to quickly grow a loyal following AND your business as Michael Stelzner shares the strategy he used to transform Social Media Examiner into one of the world's top blogs in this PRO seminar.

You don't need a website strategy; you need a task strategy. Manage the customer task, and measure website success based on task completion.

With concepts taken from his popular new book, Guy Kawasaki explains how to influence people's hearts, minds, and actions.