Twitter: Rocking Marketers' World

Twitter rocks their world, said fully half of the online marketers polled at the MarketingProfs Digital Mixer October 21-22, 2009, in Chicago. But LinkedIn, despite its almost sexy-sounding name, barely got any love at all.

In the informative and entertaining (if completely unscientific) survey, 25 attendees at the Digital Mixer's Oktoberfest Dinner were asked to name their favorite social media tool. Twitter was named by 12 and Facebook by 8. (One respondent claimed both. Another cited the virtues of the telephone, pointing out that it qualified as a social medium.)

A mere two attendees cited LinkedIn—and one of these prefaced his praise for LinkedIn by saying he chose it partly because he was sure everyone else would choose Twitter. (But he had solid reasons for making the choice he did.) 

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Twitter: Key Quotes

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