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Got 10 Minutes?
As I've written in the past, LinkedIn offers a surprisingly vibrant platform from which to grow your connections and build your business. In short, LinkedIn is a happening place: It has more than 60 million members in over 200 countries, in all 7 continents. Execs from all Fortune 500 companies are there. And 81% of business-to-business marketers use LinkedIn. But how, exactly, can you use it? How can it benefit your business, your company, your reputation? How can you actually, well... do business there? This is a great place to begin: Our series of six mini webcasts, each focusing on a different aspect of how LinkedIn, helps marketers build their businesses. How to optimize your profile, how to get your LinkedIn contacts into your CRM system, how to use LinkedIn Answers effectively, and so on. What I love about this series is that like all MarketingProfs content it's actionable. But as the Take 10 moniker implies, it's also snack-sized and quick. You can spend just 10 minutes on each of these six webcasts, and at the end of the hour you'll be successfully using LinkedIn to grow your business. Each Take 10 is $10—or get them all free with MarketingProfs Pro membership. So check them out, and tell me what you think. PS: If Twitter is more your thing, check out the newest Take 10, from our own Megan Leap: Take 10: How to Build a Twitter Following in a Week.
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