Every marketer and data analyst knows: the struggle around reporting is real. No matter how well your campaign performed or how much you helped to increase sales... when it comes to creating a meaningful report for your boss or client, it's really hard to convey the perfect message.

Check out this comprehensive guide about making your reporting work harder and smarter for you (and your boss or client).

You'll learn about:

  • Why it's so hard to create meaningful marketing reports
  • Six steps to get the right data for your reports
  • Incorporating real-time data crunching in your marketing reports
  • The best marketing reporting tools out there
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  • Release Date: February 10, 2020
  • Sponsor: Adverity
  • Element: Analyze
  • Topic: Management, Metrics & Measurement
  • Price: $0


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Adverity is an intelligent marketing data analytics platform. With powerful data visualizations and augmented analytics, this vendor-agnostic, end-to-end platform reveals tangible business impact of marketing activities, speeds up decision making, and uncovers real-time opportunities to fuel growth.