Local Marketing in Times of Crisis

Yes, local marketing has changed—and quickly. In this time of COVID-19, you may be wondering what sort of communication and marketing you should be doing, or whether you should be doing it at all.

Check out Local Marketing in Times of Crisis for a common-sense approach to maintaining your brand voice and a strong connection with your community at this time.

You'll learn about:

  • The importance of continuing to advertise in the current environment—and what adjustments you should make
  • Why this is a great opportunity to experiment with tactics or gather feedback from your community
  • Thinking outside the box to stay connected with your customers and community
  • Recommendations on updating your Google My Business account
  • The increasing relevance of direct mail
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  • Release Date: June 22, 2020
  • Sponsor: BrandMuscle
  • Element: Plan
  • Topic: Advertising & Promotions
  • Price: $0


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BrandMuscle is the leader in integrated local and channel marketing. The BrandMuscle Integrated Local Marketing Platform simplifies and scales digital and physical marketing execution, enabling brands to acquire and retain the best customers, build loyalty, enhance lifetime customer value, and maximize ROI.