An Intro to Modern ESPs: How to Prepare for Growth
Are you stuck using a "good enough" entry-level ESP? It's time to consider an upgrade that will improve your customers' experience—and your revenue. (Plus, it's easier than you think.) Sponsored by Iterable.
Whether it's a limited budget, lean resources, or lack of time, too many companies are handcuffing themselves to an entry-level ESP, leaving valuable insights and revenue on the table.
Upgrading to a modern ESP empowers marketers to build personal relationships with customers at scale. And it's even possible with a lean marketing team.
Check out this guide to learn about:
Preventing a poor customer experience
Creating a valuable customer journey
Unlocking one-to-one personalization
Getting started with your modern ESP
Questions to ask for the best migration experience
Which platform is the champion for you?
Release Date: September 28, 2020
Topic: Marketing Strategy
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THIS REPORT IS SPONSORED BY:
Iterable is the growth marketing platform that enables brands to create, execute, and optimize campaigns across email, push, SMS, in-app, and more with unparalleled data flexibility. An integrated, cross-channel solution—built for marketers, trusted by engineers, designed with intelligence. Leading brands, like Zillow, SeatGeek, and Box, choose Iterable to power world-class customer engagement throughout the entire lifecycle.