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K C R Raja

About me

  • Biography:
    Worked in a multinational firm for twenty years in the Commercial/marketing stream. have been in marketing teaching, research dor the past 25 years. designed and developed the course on Social Marketing as part of the Masters degree programme in management studies at the University of Mumbai way back in 80's.
    Am currently on the Advisory Boards of the Jamnalal Bajaj Institute of Management Studies, and the Garware Institute of Career Education , both set up and run by Bombay University as also on the Governing Council of the GIDC ROFEL Institute of Management, Vapi, Gujarat. Other areas of interest : marketing of hospitality, tourism, e-commerce.
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