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Topic: Branding

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This question has been answered, and points have been awarded.

How Do We Design Collaterals For A Campaign?

Posted by Anonymous on 250 Points
Im preparing the Tersm of Refernce for a Workshop on Designing Collaterals. How do I go about it?

  • Posted by Amir on Accepted
    There is a very good article about collaterals at this very website.

    http://www.marketingprofs.com/3/riesterer3.asp

    Hope this helps

    Amir
  • Posted by ReadCopy on Accepted
    I have a small marcoms effectiveness model here [inactive link removed] that may be useful in helping you evaluate the collateral.

    [Moderator: Inactive link removed from post. 2/22/2011]

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