Even if they aren't talking to you, your attendees are trying to tell you something. They're leaving digital breadcrumbs everywhere they go—before, during, and after your event—that can help you build out robust prospect profiles and transform leads from net new to sales ready. In this webinar, we'll show you how to identify these invaluable buying signals and act on them.
You'll learn:
- How to capture buying signals at each stage of the event
- How to rapidly transform that info into value
- Best ways to prioritize leads for follow-up by the time your event is over
THIS SPONSORED WEBINAR FEATURES:
Myllisa Patterson is Cvent's senior director of event cloud marketing campaigns. She's passionate about building long-lasting relationships between people and brands. Her unique approach combines new media with traditional marketing tactics.
Stefani Hass is senior manager of demand gen at Cvent, where she runs revenue-driven campaigns, implements data and lead management best practices, and obsesses over paid digital campaigns and website optimization.
SPONSORED BY:
KEY DETAILS
- Date: On-Demand — Access anytime!
- Length: 45 minutes
- Presenter: Myllisa Patterson, Stefani Hass
- Sponsor: Cvent
- Element: Analyze
- Topic: Demand Generation, Event Marketing
- Price: $0
