Join thought leader and practitioner Jason Falls for this eye-opening webinar that will take you through the nuts and bolts of building strong influencer marketing campaigns—and how to level-up with influencers for your business.

You'll learn:

  • The six elements of influencer campaigns and how to build for them
  • To establish goals for your influencer campaigns and measure appropriately
  • Tips to reach out and convince influencers to work with you (sometimes without a cash exchange!)
  • What bleeding-edge brands are doing to take influence marketing to new levels of success
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  • Date: August 15, 2019
  • Length: 60 minutes
  • Presenter: Jason Falls
  • Element: Plan, Communicate
  • Topic: Social Media, Demand Generation
  • Price: $0


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Jason Falls is the director of digital strategy at Cornett, an advertising agency noted for its innovative use of influencers + PR to build and amplify clients' business. He is also the instructor for MarketingProfs' in-depth courses on the topic.