B2B Email Design Trends to Know

Email marketing isn't going anywhere anytime soon, especially for B2B brands. People still love email. And when done well, using the latest design trends, it continues to deliver a substantial return on investment.

Join us to hear Michael Barber unpack the email design trends affecting B2B marketers this year and beyond.

You'll learn to:

  • Understand the human behaviors and research impacting email design
  • Identify best practices for text, fonts, and buttons in email templates
  • Research and identify tools to help your organization design the most impactful campaign templates
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  • Date: May 19, 2020
  • Length: 60 minutes
  • Presenter: Michael Barber
  • Sponsor: Litmus
  • Element: Plan, Create
  • Topic: Email
  • Price: $0


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Michael Barber

Before establishing his own consultancy, barber&hewitt, Michael held leadership roles in strategy and planning at Sitewire, Nomadic Agency, and COHN. In 2018, barber&hewitt joined Godfrey. The same year, Michael was named one of Marketo's Fearless 50.


Sponsored by Litmus
Litmus helps marketers make email better, faster. They use the Litmus Platform along with their existing email service provider to ensure a consistently great brand experience for every subscriber, work more efficiently, accelerate campaign performance, reduce errors, and stay out of the spam folder.