To get the best alignment with Sales, your marketing team needs a Sales Enablement Plan. What goes into your plan? And how can you get buy-in from management and Sales? In Session 2, you'll learn the steps to craft a Sales Enablement Plan that gets support from key stakeholders.
In Session 2, you'll learn...
- The secret to having a "sales persona" to write content that supports your Sales team's efforts
- How to prepare your mindset—and materials—when creating your Sales Enablement Plan
- What to include in your plan to improve buy-in from Sales and management
Don't let your relationship with Sales be a source of frustration. Align your teams, attract more customers, and increase your revenue with Pam Didner's Sales Enablement: Aligning Marketing and Sales Working Webinar Series.
This is part of the Sales Enablement: Aligning Sales and Marketing Working Webinar series (a PRO Exclusive). One part workbook. One part webinar. 100% designed to increase your impact on the Sales process.
Be sure to register for each webinar individually:
Closing the Gap Between Sales and Marketing
Your customers want great content. Your sales team wants your support! Learn how to ensure your marketing content is just what Sales needs.
Preparing Your Sales Enablement Plan
Discover the steps to a successful Sales Enablement Plan that increases revenue and makes life easier for you and the sales team.
Creating Your Sales Enablement Plan
Learn how to create a three-step Sales Enablement Plan that builds a successful relationship with Sales.
Keeping Sales Enablement Going
Identify how to use continuous feedback and communication to strengthen and refine your new Sales Enablement Plan now… and into the future.
THIS WEBINAR IS EXCLUSIVELY FOR PRO MEMBERS. UPGRADE TO PRO !
WHAT DO YOU GET WHEN YOU GO PRO?
- PRO-exclusive webinars on forward-thinking topics
- Our complete course catalog
- Master Classes
- B2B Forum Online
- A vibrant subscriber-only Facebook group
THIS PRO WEBINAR FEATURES:
KEYNOTE
Pam Didner is a B2B and tech marketing consultant, writer, speaker, and the author of Global Content Marketing and Effective Sales Enablement. She specializes in creating successful global marketing plans for local sales and marketing teams, and she provides internal/external communications consulting, keynote presentations, corporate training, and workshops.
LinkedIn: Pam Didner
