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![Email Design Trends: Past, Present, and Future [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170324-infographic-lg.jpg)
From rich text to animated graphics to interactive elements, emails have come a long way. What's next for this medium? Check out this infographic with email design predictions for the coming year. more
Donor retention is top of mind for nonprofits. And rightly so. But less than 1 in 10 take the most efficient and affordable action for combating decreasing donor retention: executing a welcome series. more![Five Golden Strategies to Bring Luck to Your Email Campaigns [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170317-infographic-lg.jpg)
Wouldn't it be nice to find a pot of gold at the end of your email campaigns? Check out this St. Patrick's Day-themed infographic with five tips to help you channel the luck o' the Irish in your marketing emails. more
Some 13% of emails sent by businesses in 2016 were deleted by their recipients without being read, according to recent research from Return Path. more
The volume of email sent by marketers in the fourth quarter of 2016 rose 14% compared with the fourth quarter of 2015, according to recent research from Experian. more
Emails sent by marketers on Mondays have more errors in their subject lines, on average, compared with emails sent on other days of the week, according to research from Boomerang. more![How to Improve Email Open Rates [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170228-infographic-lg.jpg)
If an email is sent but not opened, does it make a sale? Probably not. Check out these tips on how to improve email open rates. more
Consumers have steadily moved away from using Gmail's Tabs feature over the past few years, according to recent research from Return Path. more![Your Guide to Email-Open Statistics on Mobiles [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170221-infographic-lg.jpg)
Most emails are opened on mobile devices, but most conversions from email are still happening on desktops. Check out this infographic to see how your brand stacks up when it comes to mobile email metrics. more
Are you becoming an annoyance in your customer's inbox? Avoid these six worst-practices and learn how to instead get your messaging to resonate with your audience. more
Segmented email campaigns have, on average, significantly higher open and click rates—and significantly lower bounce, abuse-report, and unsubscribe rates—than non-segmented campaigns, according to recent research from MailChimp. more
Most sales emails sent by businesses are never opened by their intended recipients, according to recent research from HubSpot. more![How Marketers Can Use Technology to Excel at Personalization [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170202-infographic-lg.jpg)
New technologies, combined with Big Data, have made personalization more doable than ever—and customers now expect customized communication. If you're not personalizing, you're missing out. more
People check their smartphones obsessively—dozens, even hundreds, of times per day—and they open most of their emails on mobile devices. Here are five ways we email marketers can use those mobile habits to better reach our customers. more
At a time when tips and tricks for running an online business are so readily available, it should be easy to learn about achieving success. But how can you tell the difference between sound advice and seemingly sound myths? more![The Perfect Cart-Abandonment Email [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/190117-ddp-lg.jpg)
Follow-up emails sent exactly one hour after customers abandon online shopping carts/booking forms have the highest conversion rates, according to recent research from SaleCycle. more
There are four main messaging channels your mobile app can use for marketing. Find out which of the four you should be using in specific, real-world situations. more![12 Examples of Killer Email Campaigns From 2016 [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170105-infographic-lg.jpg)
Kick off 2017 with the latest top 10 list–plus two bonus entries–and get inspired by some of the top emails from the past year. more![America's Relationship With Work Email [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/211216-ddp-lg.jpg)
Some 30% of Americans say they have their work email open constantly, according to recent research from ReachMail. more
The volume of email that marketers sent in the third quarter of 2016 (3Q16) jumped 19.8% from the third quarter of 2015 (3Q15), according to recent research from Experian Marketing Services. more
Email marketing automation allows you to send highly customized, relevant messages to the right people in a timely manner and on a massive scale—a holiday marketer's dream. more
Want to boost the open rates of your holiday-themed emails? Then you should be more specific in your subject lines about which holidays you're referencing, according to recent research from Sailthru. more
Only 15% of Americans say the emails they receive from marketers are frequently or always useful, according to recent research from Fluent. more![Keep It Clean: The Importance of Email-List Hygiene [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/161203-infographic-lg.jpg)
Emailing only to contacts who are likely to interact with your email campaigns is crucial. Why? For one, if there are too many bounces, you risk getting blocked. more
How do you unify efforts with different team members, initiatives, and strategies for your blog, email, and social media marketing? You need a content strategy that accounts for each channel. These five steps will lead you to a cohesive cross-functional marketing plan. more
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