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Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits

Presenter:
Jeffrey Hayzlett
Moderator:
Ann Handley
Broadcast:
Thu, Jan 23, 2014, 12pm ET
Length:
90 minutes
Rating:
This online marketing seminar received 4.5 star(s)
Top

One of the toughest challenges for marketers is driving change—whether that means meeting the needs of the market, responding to customers, or attracting new business. Jeffrey Hayzlett knows this drill, and can help you navigate the obstacles.

In this PRO seminar, Jeffrey Hayzlett will walk you through Running the Gauntlet—a rough-and-tumble, straight-talk guide for running and driving change through marketing and business. You'll learn how to get going, and how to create and sustain momentum.

Presenter

Jeffrey Hayzlett is a global business celebrity and primetime television show host on Bloomberg Television. He is a well-traveled public speaker, the author of the bestselling business books, The Mirror Test and Running the Gauntlet, and one of the most compelling figures in business today. Jeffrey is a leading business expert, cited in Forbes, SUCCESS, Mashable, Marketing Week, and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, and Fox Business.

Who Should Attend?

Professionals in marketing leadership roles and business owners who are interested in learning how to efficiently assess the changes their businesses might need and how to apply them.

What Will You Learn?

  • How to develop a "takeover mentality" to execute the right changes and deal with any disruptions they may cause
  • How to summon the vision and courage necessary to drive meaningful change
  • How to sharpen mental and emotional toughness to make strategic, lasting change

Bonus!

As a special bonus with this PRO seminar, ten lucky attendees will be chosen at random to win a free copy of Jeff's new book, Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits. To qualify, simply complete the short survey at the end of the live Q&A session.

Brand Management, Marketing Smarts, Marketing Strategy, Marketing Tips, Small Business, Strategy

Register Now!

You have two choices. You can pay as you go, buying single sessions that interest you. Or you can buy a PRO membership, and attend all our new PRO seminars and Take 10 webcasts over the next year, plus watch hundreds more from our library on-demand.

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