|
|
 |
|
|
| advertisement |
|
|
|
|
| By Ann Handley |
| To get the quality of your content to where you need it to be, you need a road map—or, better yet, a writing GPS that takes you from discombobulated thoughts to coherent, useful content that engages your audience.
Read More
|
|
|
|
|
|
| In just 10 minutes, you'll learn how to do a SWOT (Strengths, Weaknesses, Threats, Opportunities) analysis and define your goals, strategies, objectives, and tactics. You'll be able to take what you've learned and develop your own tactical sales and marketing plan in just eight hours (or less!).
Read More |
|
|
|
| advertisement |
|
|
 |
| 2014 B2B Content Marketing Benchmarks |
| By Ayaz Nanji |
| Nearly two-thirds (63%) of B2B marketers plan to allocate a greater portion of their marketing budgets to content marketing over the next 12 months, according to a recent report from Starfleet Media.
Read More
|
|
|
|
|
|
|
|
| advertisement |  |
|
|
|
|
| By Jeff Lapatine |
| When you use brand architecture, you help customers understand your different brands. So, which brand architecture is best for you? Here's a look at some scenarios.
Read More
|
|
|
|
 |
|
Sep 11
|
PRO
Seminar—What Every Marketer Needs to Know About Growth Hacking |
|
Sep 12
|
Virtual
Conference—Content Marketing: "Show Me the Money" 3 online sessions—FREE! |
|
Sep 16
|
FREE
Seminar—Email Marketing Benchmarks: How Do You Stack Up Against the Best? |
|
Sep 18
|
PRO
Seminar—How to Turn Trade Show Leads Into Trade Show Sales |
|
Sep 23
|
FREE
Seminar— Leveraging Social for Smarter Cross-Channel Marketing |
|
Oct 2
|
MarketingProfs University—Content Marketing Crash Course |
|
Oct 9-10
|
B2B Forum 2014—Boston, MA Marketing For What Comes Next |
|
|
|
|
|
|
|
