Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can search, refine, and find exactly what you're looking for. Start by filtering our full library to make your results more relevant. Or, enter a search term first to pinpoint just what you need.
CONTENT TYPE: Infographic | TOPIC: Social Media
This infographic from the LinkedIn's Marketing Solutions team provides three key reasons why the social network is great for B2B marketers: audience, engagement, and trust.
Using hashtags can be an effective way to boost the reach of your LinkedIn posts. This infographic explores five hashtags popular with marketers on LinkedIn, including the follower count for each.
CONTENT TYPE: Infographic | TOPIC: Content
This infographic from Cure Media provides an overview of how to create an influencer brand post, covering the key steps from start to finish.
This infographic covers key video stats, trends, and specs (dimensions, aspect ratios, lengths, etc.) for six popular social networks: YouTube, Facebook, Instagram, TikTok, Twitter, and LinkedIn.
CONTENT TYPE: Article | TOPIC: Social Media
Social media can no longer be the job of only one department or outside agency; integration is the key to success. Read this article to identify the cross-discipline strategy that'll work for you.
CONTENT TYPE: Infographic | TOPIC: Career Management
LinkedIn recorded a 63% jump in the number of marketing jobs posted on the platform in the first half of 2021, according to research from the social network.
CONTENT TYPE: Chart | TOPIC: Websites
It would take more than an hour for a person to read the legal fine print for popular online platforms such as Google, Facebook, and PayPal, according to recent research from Reboot Online Marketing.
For a business to thrive on social media, its social media marketing efforts must be conversion-focused. Here are five ways to increase your social media conversion rate.
CONTENT TYPE: Article | TOPIC: Metrics & Measurement
Data analysis does not exist in a vacuum; it is conducted by analysts who bring their inherent subjectivity to the process. It's time to acknowledge that and only then proceed to determine which metrics to track with holistic analytics.
It's easy to get overzealous and dive into every new social media app that people are using, but some platforms may not be the best fit for your brand. Where should you spend your time, energy, and marketing budget? This article has some tips.
CONTENT TYPE: Article | TOPIC: Marketing Strategy
Influencer marketing is no longer a B2C-exclusive space. Many B2B brands are discovering the benefits of an influencer strategy. Here are five tactics to use when planning your B2B influencer campaign.
CONTENT TYPE: Webinar | TOPIC: Advertising & Promotions
If you're like most marketers, you love LinkedIn Ads for their B2B targeting capabilities. But you may not love the high price tag, especially if your ads aren't performing as well as they could be. It's time to boost your performance with the right ad strategy and relevant calls to action.
Dogecoin was created as a joke in 2013, after two hours of development by an engineer and an entrepreneur. So how can we explain the recent Dogecoin frenzy? From the perspective of marketing, what turned a joke into the fifth-largest cryptocurrency by market cap? Let's take a look.
CONTENT TYPE: Chart | TOPIC: Social Media
Marketers and consumers differ in what they believe makes a brand best-in-class on social media, according to recent research from Sprout Social.
CONTENT TYPE: Sponsored Webinar | TOPIC: Marketing Strategy
As a marketer today, you've always got to be listening and engaging with a myriad of customers and prospects on an ever-growing number of channels and platforms. But you also need sleep. So how can you do it all? The answer is mass 1-to-1 marketing. Sponsored by Sprinklr.
Fully 62% of hiring managers say they always check job applicants' social media accounts, and 29% say they sometimes do.
Clubhouse is the hot new audio social media app that has everyone talking—literally. But its increased popularity has come with some concerns about access and accessibility. Learn more in this article.
Just about every business has a social media presence, but is social media marketing really effective? Maybe we should be using social media in a different way.
Clubhouse, an audio-only social media app, has been getting lots of buzz recently. But what exactly is it, and how does it work?
CONTENT TYPE: Chart | TOPIC: Advertising & Promotions
Marketers say Facebook/Instagram and Google are the platforms they use most for ad retargeting, according to recent research from SharpSpring Ads and Ascend2.
Keep me signed in
Sign in with your preferred account, below.
Don't miss out on the latest marketing tips and techniques, delivered right to your inbox.Subscribe today ... it's free!
